Walking The Line Between HCD And SCBT: Marine Waste-Art
DOI:
https://doi.org/10.24191/idealogy.v10i2.804Abstract
ABSTRACTThe rising threat of marine waste, particularly plastic, presents a significant environmental, social, and economic crisis for coastal communities and tourism sectors. Despite a variety of regulatory efforts, workable long term solutions have remained elusive. This paper introduces a new framework that merges Human Centered Design (HCD) with Sustainable Community-Based Tourism (SCBT) to address these complex challenges. By employing the empathy, definition, ideation, prototyping, testing, and implementation stages of HCD alongside SCBT’s triple focus on economic, environmental and social sustainability, this approach offers a well rounded, community driven framework. A synergy table illustrates how HCD principles align with SCBT objectives, offering strategies to transform marine waste into community assets such as Waste-Art. This integration underscores how local strategies can promote environmental stewardship, economic growth, and community engagement as a comprehensive solution to marine waste.
References
Agamuthu, P., & Victor, D. (2011). Policy trends of extended producer responsibility in Malaysia. Waste Management & Research, 29(9), 945–953. https://doi.org/10.1177/0734242x11413332
Borongan, G., & NaRanong, A. (2022). Practical challenges and opportunities for marine plastic litter reduction in Manila: A structural equation modeling. Sustainability, 14(10), 6128. https://doi.org/10.3390/su14106128
Borthwick, M., Tomitsch, M., & Gaughwin, M. (2022). From human-centred to life-centred design: Considering environmental and ethical concerns in the design of interactive products. Journal of Responsible Technology, 10, 100032. https://doi.org/10.1016/j.jrt.2022.100032
Brown, T. (2009). Change by design: How design thinking creates new alternatives for business and society. Harvard Business Press.
Chen, C. (2018). Incorporating artistic thinking into sustainability. Journal of Cleaner Production, 198, 1007–1012. https://doi.org/10.1016/j.jclepro.2018.07.050
Chen, H. L., Nath, T. K., Chong, S., Foo, V., Gibbins, C., & Lechner, A. M. (2021). The plastic waste problem in Malaysia: Management, recycling and disposal of local and global plastic waste. SN Applied Sciences, 3, 437. https://doi.org/10.1007/s42452-021-04234-y
Choi, H. C., & Sirakaya, E. (2006). Sustainability indicators for managing community tourism. Tourism Management, 27(6), 1274–1289. https://doi.org/10.1016/j.tourman.2005.05.018
Clarke, J. (2002). A synthesis of activity towards the implementation of sustainable tourism: Ecotourism in a different context. International Journal of Sustainable Development, 5(3), 232. https://doi.org/10.1504/IJSD.2002.003751
Com, B. (2023, January 1). Design and the Question of History. https://www.bloomsbury.com/au/design-and-the-question-of-history-9781472521606/
Dangi, T. B., & Jamal, T. (2016). An integrated approach to sustainable community-based tourism. Sustainability, 8(5), 475. https://doi.org/10.3390/su8050475
Donkor, E. K., Micah, V. K. B., & Akomea, D. (2021). Plastic waste and its artistic context. The International Journal of Humanities & Social Studies, 9(12), 71–88.
Eriksen, M., Lebreton, L. C., Carson, H. S., Thiel, M., Moore, C. J., Borerro, J. C., ... & Reisser, J. (2014). Plastic pollution in the world’s oceans: More than 5 trillion plastic pieces weighing over 250,000 tons afloat at sea. PLOS ONE, 9(12), e111913. https://doi.org/10.1371/journal.pone.0111913
Eerkes-Medrano, D., Thompson, R. C., & Aldridge, D. C. (2015). Microplastics in freshwater systems: A review of the emerging threats, identification of knowledge gaps and prioritisation of research needs. Water Research, 75, 63–82. https://doi.org/10.1016/j.watres.2015.02.012
Fauziah, S. H., et al. (2021). Marine debris in Malaysia: A review on the pollution intensity and mitigating measures. Marine Pollution Bulletin, 167, 112258. https://doi.org/10.1016/j.marpolbul.2021.112258
Feei, Z., Ibrahim, Y. S., & Lee, Y. Y. (2020). Microplastic pollution and health and relevance to Malaysia’s Roadmap to Zero Single-Use Plastics 2018–2030. Malaysian Journal of Medical Sciences, 27(3), 1–6. https://doi.org/10.21315/mjms2020.27.3.1
Fromm, E. (1955). The sane society. Rinehart.
Hayati, Y., Adrianto, L., Krisanti, M., Pranowo, W. S., & Kurniawan, F. (2020). Magnitudes and tourist perception of marine debris on small tourism island: Assessment of Tidung Island, Jakarta, Indonesia. Marine Pollution Bulletin, 158, 111393. https://doi.org/10.1016/j.marpolbul.2020.111393
Hekkert, P., Giaccardi, E., Redström, J., & Djajadiningrat, T. (2023). Designing for profound experiences. International Journal of Design, 17(1), 1–14.
Hsia, C. (2020). Art intervention in the community context: Community-based art practice as an inspiration for creative tourism. In Tourism in Asian Cities: A Cultural Perspective (pp. 127–146). Springer.
Ibrahim, N. F., Hamzah, T. A. A. T., & Harun, R. (2016). Pengurusan sisa pepejal di Pulau Pangkor: Isu dan cabaran. Geografia Online, 12(4), 45–56.
International Organization for Standardization. (2019). ISO 9241-210:2010—Ergonomics of human-system interaction: Part 210: Human-centred design for interactive systems. https://www.iso.org/standard/52075.html
Kamaruddin, H., Maskun, M., Patittingi, F., Assidiq, H., Bachril, S. N., & Mukarramah, N. H. A. (2022). Legal aspect of plastic waste management in Indonesia and Malaysia: Addressing marine plastic debris. Sustainability, 14(12), 6985. https://doi.org/10.3390/su14126985
Kirakosyan, L., & Stephenson, M. (2019). Arts as dialogic practice: Deriving lessons for change from community-based art-making for international development. Psych, 1(1), 375–390. https://doi.org/10.3390/psych1010027
Law, K. L. (2017). Plastics in the marine environment. Annual Review of Marine Science, 9(1), 205–229. https://doi.org/10.1146/annurev-marine-010816-060409
Meyer, D. (2009). Pro-poor tourism: Is there actually much rhetoric? And, if so, whose? Tourism Recreation Research, 34(2), 197–199.
Moayerian, N., McGehee, N. G., & Stephenson, M. (2022). Community cultural development: Exploring the connections between collective art making, capacity building and sustainable community-based tourism. Annals of Tourism Research, 93, 103355. https://doi.org/10.1016/j.annals.2022.103355
Moli, G. P. (2011). Community-based eco cultural heritage tourism for sustainable development in the Asian region. International Journal of Social Ecology and Sustainable Development, 2(2), 66–80. https://doi.org/10.4018/jsesd.2011040106
Ngo, T. H., & Creutz, S. (2022). Assessing the sustainability of community-based tourism: A case study in rural areas of Hoi An, Vietnam. Cogent Social Sciences, 8(1), 2116812. https://doi.org/10.1080/23311886.2022.2116812
Ngwu, L. K. (2019). Waste-to-art practice and the need for cultural specificity in the works production. African Journal of Arts and Cultural Studies, 5(2), 43–57.
Nordberg, K., Mariussen, Å., & Virkkala, S. (2020). Community-driven social innovation and quadruple helix coordination in rural development: Case study on LEADER group Aktion Österbotten. Journal of Rural Studies, 79, 157–167.
Norman, D. A. (2007). The design of future things. Basic Books.
Ryan, A. (2014, December 16). A Framework for Systemic Design. Formakademisk, Oslo, 7(4). https://doi.org/10.7577/formakademisk.787
Tan, C. C. (2024). Understanding the value of creative dance by fostering empathy: A collaborative project with a Malaysian kindergarten. *Wacana Seni Journal of Arts Discourse, 23*(Supp. 1), 52–62. https://doi.org/10.21315/ws2024.23.s1.5
The Field Guide to Human-Centered Design. (2023). IDEO.org. https://design-kit-production.s3.us-west-1.amazonaws.com/Field_Guides/Field+Guide+to+Human-Centered+Design_IDEOorg_English.pdf
United Nations World Tourism Organization. (2019). Sustainable development goals: A guide for the tourism sector. UNWTO.
What is Humanity-Centered Design? (2022). Interaction Design Foundation. https://www.interaction-design.org/literature/topics/humanity-centered-design
Wood, J., Paturi, S., Puri, P., Jakobsen, E. S., Shankar, S., Zejden, P., & Azzali, S. (2020). Plastic marine waste and its potential for Indonesian Indigenous communities. eTropic, 19(1), 77–97. https://doi.org/10.25120/etropic.19.1.2020.3697
Published
Issue
Section
License
Copyright (c) 2025 Idealogy Journal

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
UiTM Press (the Publisher) has agreed to publish the undersigned author’s paper in Idealogy Journal. The agreement is contingent upon the fulfilment of a number of requirements listed below.
1. The undersigned author warrants that the paper entitled below is original, that it is not in any way libellous or unlawful in Malaysia, that it does not infringe any copyright or other proprietary right. The undersigned hereby represents and warrants that he/she is the author of the paper, except for material that is clearly identified as to its original source, with permission notices from the copyright owners where required. The undersigned represents that he/she has the power and authority to sign and execute this agreement.
2. The undersigned author warrants that the paper entitled below has not been published elsewhere, and also it will not be submitted anywhere else for publication prior to acceptance/rejection by this Journal.
3. By submitting the paper entitled below, the undersigned author agrees to transfer the rights to publish and distribute the paper in an international e-journal (entitled above) to Publisher.
4. The undersigned author agrees to make a reasonable effort to conform to Publisher's submission guidelines and to liaise with the editor to ensure that the requirements of these guidelines are met to a reasonable degree.
5. The corresponding author signs for and accepts responsibility for releasing this material on behalf of any and all coauthors. This agreement is to be signed by at least one of the authors who has obtained the assent of the co-author(s) where applicable. After submission of this agreement signed by the corresponding author, changes of authorship or in the order of the authors listed will not be accepted.