Quantitative Analysis of Multimedia Element Through Explainer Video About Malay Archipelago Heritage Firearm
DOI:
https://doi.org/10.24191/idealogy.v11i2.930Abstract
The history of Malay Archipelago heritage firearms represents an important yet underrepresented aspect of Southeast Asian cultural heritage. However, limited physical artefacts, conventional teaching approaches, and a lack of interactive learning resources have reduced youth engagement and understanding of this historical subject. This study aims to analyse the effectiveness of multimedia elements used in explainer videos and to examine how these elements enhance learners’ comprehension, engagement, and learning experience regarding Malay Archipelago heritage firearms. A quantitative content analysis was conducted on ten selected explainer videos sourced from YouTube, focusing on key multimedia components including text, images, audio, video, and animation. The analysis evaluated the presence and application of these elements across the selected samples. The findings indicate that explainer videos integrating multiple multimedia elements, particularly animation, clear visuals, structured narration, and quality audio, provide more effective explanations and higher engagement compared to videos relying primarily on verbal narration. Animation and digital visualisation were especially effective in illustrating internal mechanisms and compensating for the limited availability of physical artefacts. These results support the Cognitive Theory of Multimedia Learning, which emphasises the integration of visual and auditory information to reduce cognitive load and improve comprehension. Overall, the study demonstrates that multimedia-based explainer videos are a valuable educational and digital preservation tool for enhancing youth awareness, understanding, and appreciation of Malay Archipelago firearm heritage, while contributing to more engaging and effective history education.
Keywords: Malay Archipelago, firearm, preserve, multimedia, video explanation.
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